Nicolas: 27 years
Why:
-         Perfect mix between prestige and performance
-         Good mix between Sports and Glamour
-         Innovation
-         Status (Premium – luxury)
-         Long lasting watches
-         Watches for “young successful people” (sports, business, movies, etc)

Other Brands: Audi (A5) 
http://www.youtube.com/watch?v=UuimfLYnt2k